To have your website appear on the first page of search engines, you should pursue link building. Link building — or attaining backlinks to your website — shows search engines, like Google, that your website is relevant and should be higher up on search results, but backlinks aren’t always easy to obtain.
Thankfully, this guide makes getting backlinks for a website easy.
Publish Informative On-Trend Articles
You can give other websites and bloggers a reason to link to your website by focusing your content on subjects relevant to current affairs. Trending topics have few existing resources.
To incentivize receiving backlinks, make the content worthwhile by being informative.
Incentivize Backlinking
Link building relies on community, but many bloggers and digital journalists need a reason to add your link to their website.
The simplest way to build links is to launch an affiliate program.
Those linking to your website get paid for any sale that comes from their link but can get remuneration from clicks, visits, and engagement. Developing an affiliate program allows you to gain quite natural backlinks with the help of an online community.
Offer Free Tools
Listicles are a prevalent blogging format. Many of these lists will home in on free tools that benefit readers. Your website can earn backlinks by offering free tools or guest posts. Think about what your prospective audience will need and provide a free alternative. It doesn’t need to be comprehensive, but it still should be valuable.
Ebooks are the most popular free tools to help link building, but you can also offer a free app, plug-in, audiobook, etc.
Ask to Replace Broken Links With Your Links
Broken backlinks are the key to SEO link building. Commence your search by finding websites or blogs with audience overlap and then search through their posts to find broken links.
Armed with a list of URLs and topics you cover on your website, contact the site’s administrator and request that they replace the broken link with your working link.
Use Sites Like Quora, Reddit, LinkedIn, and Medium
Although links from social media sites aren’t considered the most reliable by indexing bots, they help you build an extensive hub of backlinks. In addition, by introducing others to your content through international social sites like Quota, Reddit, LinkedIn, and Medium, you introduce your content to more people who could potentially backlink.
Create Custom Graphics
Google’s Image search is also a powerful backlink resource. Many people begin their searches by finding images. Furthermore, those looking for graphics for their blogger networks will often use one of the first images presented on an image search.
When they add the image to their website, they’ll have to create a backlink to your website showing where they sourced the image or graphic.
Create Paid Promotions for High-Quality Content
Even if your other efforts have the results you desire, paid promotions will introduce your content to a much larger audience of readers. These readers are each potential backlinks.
To obtain backlinks, your financial proposal should be enticing. Start with the image. The image should capture your audience’s attention and prompt them to click. Headlines are next, followed by a call to action to get readers to share the article.